Music Video Analysis

Jason Myraz- I’m yours
I have chosen this video as it is also in the singer/songwriter genre he is also a solo performer that plays the guitar. The concept of this video is that the lead character (Jason) is travelling somewhere along the way he meets various interesting groups and landmarks.
At the start of the video the shots are quite dark and lots of close ups are used as well as most of the shot being within the confined space of a room. This sense of being trapped is mirrored in the fish in the tank who cannot escape. As the video progresses and we see him travelling the mood becomes more relaxed and carefree, this is shown in a number of ways such as his laid back clothing, lighting becoming much brighter and scenes of him relaxing with friends. Spaced out in the video are long shots of beautiful natural landscape which help to reinforce the message if being free and natural.
The editing of the video is edited to the beat, so as a chord changes so does the scene, making it smoother and matching the song to the action taking place. This will be important in our video so that everything looks synchronised and in fitting with the song.


Lily Allen- LDN
In this video lily is walking along the streets of London at first everything seems bright and cheery a she passes though the saturation levels change from high to low as the real version of the dirty streets is shown. One of the ideas we had for our music video was to shoot in black and with when the mood is sad but then change to colour as everything becomes happy again.
The lyrics support the way the video shows the two versions of the world “When you look with your eyes, everything seems nice, but if you look twice, you can see its all lies” This connotes that although at first something or someone may appear nice if you look deeper the flaws will be exposed. Close ups are used to highlight this change for example a sweet seen on the floor then becomes a cigarette butt.
Throughout the video lily is wearing a feminine dress with trainers possibly showing her different sides like the world. Although lily remains the same other characters change as she passes, two people having lunch change into two yobs on a bench. I think this could show how you outlook on life can affect the way you look at things making them more positive than they are.